PETA pimps out animal cruelty videos. The movie "Seed," which is about a serial killer, features real animal cruelty footage. It was donated by PETA to the director in exchange for 5% of profits of the video sales.
PETA does a lot of pimping folks. In fact they make big bucks pimping for outfits that support groups that PETA is SUPPOSED to working against. Some insights into that pimping can be found here.PETA becomes a corporate animal (Blog)‏
Sent: October 5, 2009 1:47:06 PM
Human Events (blog)
PETA Becomes A Corporate Animal
by Rowan Scarborough
10/05/2009
http://www.humanevents.com/article.php?id=33822Americans know the People for the Ethical Treatment of Animals for its
wild publicity stunts in the name of protecting cows, chickens, and
other eatables.
But a closer look at media-savvy PETA shows it also has become a
corporate animal.
Its websites are full of invitations to corporate America to form
partnerships, and in the process, cut PETA in on some of the profits.
How else has the Washington-based group grown to a $34 million budget
and displayed help-wanted ads for more employees in the time of a deep
recession?
In one case, PETA castigates a credit card company for backing a
circus; yet PETA promotes its competitor who sponsors horse racing and
beef eating -- two PETA no-nos it is trying to abolish.
PETA now operates a "Business Friends" program. For $500 (Silver),
$1,000 (Gold) and $5,000-plus) Platinum, PETA grants access to its
members and their money.
"PETA Business Friends is an innovative partnership for compassionate
companies willing to assist in PETA's groundbreaking work to stop
animal abuse and suffering," the web site says.
Platinum members include what one might expect for a group that
promotes a vegetarian, or more austere, vegan lifestyle. There is
Harbor Candy Shop, which makes vegan candies and kicks back 20 percent
of proceeds to PETA. And there is MooShoes Inc., which sells
animal-free footwear.
Also on the list is VISA, the giant credit card company. The two boast
a special relationship. There is the PETA VISA card, featuring a photo
of a pig. Purchases on this card result in a 1 percent royalty to
PETA. It urges customers to shop at its own mall, where vendors return
even more profits to PETA on each sale.
The VISA-PETA alliance makes odd bedfellows. For one, VISA is a prime
sponsor of the Kentucky Derby, the world's most famous horse race.
Yet PETA wants to end thoroughbred racing. A PETA "fact sheet" states:
"Help phase out this exploitative 'sport': Refuse to patronize
existing tracks, work to ensure that racing regulations are reformed
and enforced, lobby against the construction of new tracks, and
educate your friends and family members about the tragic lives that
racehorses lead."
After the filly Eight Belles collapse and died in finishing the 2008
Kentucky Derby, PETA launched a series of press statements and blogs
complaining about the derby and horse racing in general. But there was
no criticism of VISA.
VISA also has a relationship with Omaha Steaks. VISA offers a whopping
68 percent discount when you use the card to buy a mail-order sampler
box. In other words, VISA is trying to entice people to begin eating
prime beef.
Just this week, PETA's vice president spoke at the University of
Pennsylvania on the evils of meat eating.
A PETA press statement said, "At a forum at the University of
Pennsylvania on Tuesday, PETA Vice President Bruce Friedrich will
describe the horrifying abuse that animals face when they're raised
and killed for food. Friedrich will also discuss the massive
environmental devastation caused by meat production as he makes the
case for a vegan diet. "
PETA's current major campaign is to pressure the Canadian government
to end an annual seal hunt during which the animals are bludgeoned to
death. PETA's tactic is to urge the Vancouver Olympic Organizing
Committee "to use its clout to help stop the Canadian seal slaughter."
A favorite PETA tactic is to call for a boycott. But it has not urged
one for the 2010 winter Olympic sponsors, a major one of which is
VISA.
The Washington PETA office did not respond to questions from HUMAN EVENTS.
PETA has gone after VISA's major competitor, MasterCard, on the
sponsorship issue. PETA uncovered the abuse of elephants by the
Ringling Brothers Circus. Using the phrase "NastyCard," it launched a
national campaign in 2003 to force the company to cut ties with
Ringling, which it ultimately did.
Corporate partner VISA promotes horse racing and beef, yet is immune
from such PETA campaigns.
"I think what they were doing was trying to shake down MasterCard,"
said Steven Milloy, publisher of JunkScience.com. "Where do [I] start
with PETA. I mean, PETA destroys how many animals every year. PETA
kills way more animals than the circus. Circus employs animals and
probably treats them very well ... They're in bed with VISA, not
MasterCard."
The website Petakillsanimals.com reports that PETA killed 95 percent
of the dogs and cats in its care in 2008 at a Virginia shelter,
according to the group's report to the state Department of Agriculture
and Consumer Services.
Since 1998, PETA has opted to 'put down' 21,339 adoptable dogs, cats,
puppies, and kittens instead of finding homes for them," the website
says. In 2007, PETA took in 2,225 animals and killed 1,911. It said
shelters in the area have a much better record of finding homes for
pets, and notes it is less costly to kill a dog or cat than to foster
it.
Mr. Scarborough is a national security writer who has written books on
Donald Rumsfeld and the CIA, including the New York Times bestseller
Rumsfeld's War.